Clarity is underrated.
We help ambitious teams, founders, and investors uncover what's working, what's not, and what to do next. All through thoughtful, people-first data enablement.
🧠 About
Data should help you learn, not slow you down.
Startups grow fast. Scaleups get complex. Investors want confidence. But data and technical debt, and unclear systems often get in the way.
That's where we come in. Decide With Data is led by Paul Monk, an experienced tech leader who's helped some of the most exciting companies turn noise into clarity.
We won't hit you with hype or jargon. Just sharp thinking, lean systems, and the confidence to move forward, based on what your tech and data actually says.
Discover
We begin by understanding your needs and goals, gathering insights through consultations to craft an approach aligned with your vision.
Design
We turn insights into stunning, functional results to get the maximal impact in the minimal amount of time.
Deliver
Finally, we execute and launch your transformation, providing ongoing support and optimisation for lasting success.
🎯 You shouldn't have to guess
We help you set up the right tracking, make sense of your product and growth metrics, and build a system your whole team can trust. So when it's time to raise, scale, or pivot; you're not guessing.
We'll meet you where you are, and build from there.
🚀 Who We Help
🛠 Startups
You don't need a massive data stack or team, you need to know what's working. We'll help you build the right foundations so your team can learn and execute fast with impact.
📈 Scaleups
Things are flying, but also breaking. We'll simplify the complexity, connect your systems, and make sure your data's working for you, not against you.
💼 VCs & Investors
Back great teams with clear eyes. We help you understand technical risks, find hidden value, and support your portfolio with clarity and structure.
🛠 How we help
Fractional Tech & Data Leadership
🎯 Strategic thinking. Without the full-time salary.
We work directly with founders and teams to bring product-minded, data-informed, tech-savvy leadership into your corner. Whether you need help scaling systems or just want someone who's been on the journey before.
📃 AdvisoryData Infrastructure & Enablement
🧰 Build for now. Plan for the future.
We'll help you avoid over-engineering and focus on systems that grow with you. Keeping things clear, connected, and genuinely useful. Technology which works with you and not against you.
Technical & Data Due-Diligence
🔍 Founder friendly. Investor trusted.
We work with VC teams and operators to surface what's working, what's risky, and what to fix fast. Insightful, respectful, and never over-complicated.
📃 See More💬 People We've Helped
“We brought Paul on as interim Head of Data for a six-month project to establish a solid foundation for our data stack and team, and he exceeded all expectations. Paul quickly integrated with our team and set clear, actionable priorities that elevated our data function. His methodical approach to hiring was impressive, crafting playbooks, competency matrices, and interview assessments that have proven invaluable. The two hires he made have been outstanding, seamlessly passing through their probationary periods. Paul's extensive experience from start-ups to scale-ups helped us strategically plan the next stages of our data function's growth. His strong technical skills allowed him to contribute directly, taking on a significant amount of individual work as well. Above all, Paul was a pleasure to work with — reliable, dedicated, and deeply invested in delivering high-quality results. I highly recommend him to anyone looking to elevate their data operations.”
“We engaged Paul on a 3 month contract at Benifex to help us with analysing and making recommendations on our Data Warehouse and Data Platform to set us up for success with the next phase of growth. He also created the technical test and technical interview for the Senior Data Platform Engineer we have now hired and provided technical mentorship to our data engineers. Paul integrated very well into the team and worked with them to iteratively improve their ways of working. Paul created a blueprint and map for the team on the tech, people and processes in the data engineering area. His documentation is very high quality so I am confident he has not only had a positive impact whilst he was with the team for those 3 months but that we will continue to benefit from that positive impact for months to come. It was a real joy to work with you Paul, thank you for all your hard work!”